HOW WE CREATE GREAT DESIGN
We approach every design project with the spirit of yes. We never say no, and instead we always ask, how?
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It starts with the brief – we sit, we listen and we learn. Then with fresh eyes and a wealth of experience, we respond with creativity.
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Years of experience has taught us that every new brief needs to be treated with the same reverence. We listen deeply to everything that’s in it – the intention, goals, challenges and stakeholder needs – so we know what we need to deliver.
All of this happens quickly and painlessly for our clients. We are a small agency on purpose, we like to stay agile. We know our clients love that about us because it makes us easy to work with.
IMMERSION
We absorb everything we can about the brief, your brand, products and/or services. ​We
review location requirements:
the site, the
lease plans,
and/or any council or shopping centre restrictions.
STRATEGY
We compile a discovery pack that captures
what we’ve learned so far and then we go into research mode. We deep-
dive to uncover all the relevant inspiration and innovations that we can apply.
DEVELOPMENT
Everything so far powers the first stages of the conceptual design. Then we use everything from hand-sketching, renderings, animations, 360VR and documentation, to bring the design to life.
EXECUTION
The design is
refined and
reviewed with the client to ensure
it delivers to the brief and is underpinned in research. This stage wraps the project
and its ready for
its next stage in
the build process.
TELL US ABOUT YOU?
We know the design process isn’t a linear one, and projects can be well underway when you need a designer to join the table. We’re happy to jump onto a project at any point in the process.
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We're always up for a chat...
SYDNEY STUDIO
Level 1
135 - 153 New South Head Road Edgecliff NSW 2027
Australia