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RETAIL, GLORIOUS RETAIL

People don’t go shopping just to buy things.

 

They want to be entertained. They want to engage their senses and come away with a memorable experience after spending time with their favourite brands. 

 

In this new era of retail, stores need to deliver more than just sales. The physical store needs to represent the brand, resonate with target audiences and make a lasting impression that will build brand loyalty.

IN 2023, THE BRICKS-AND-MORTAR RETAIL SECTOR GENERATED OVER $20.8 TRILLION USD IN SALES GLOBALLY… THAT’S AN EXCITING NUMBER

A brand’s retail presence serves two key areas of the business; sales and brand equity. The retail store sits within the omnichannel mix, selling products or services to deliver revenue to the business. It also sits within the marketing mix, providing customers with a real-life interaction with the brand. 

The high street, shopping centres, airport concourses, plazas, arcades and boutique malls are where customers head to when they want to enjoy themselves shopping on a day out. Retail delivers that to them every time.

PEOPLE SHOP BECAUSE THEY LOVE IT.

TELL US ABOUT YOU?

We know the design process isn’t a linear one, and projects can be well underway when you need a designer to join the table. We’re happy to jump onto a project at any point in the process.

We're always up for a chat...

CHRIS BALLARD  

+61 402 357 606

chris.b@lexdesignagency.com

RENÉE BALLARD  

+61 417 565 788

renee.b@lexdesignagency.com

MELBOURNE STUDIO 

Suite 3, 1 Cookson Street

Camberwell VIC 3124

Australia

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