

STEPH CURRY BRAND COLLABORATION
JINJUANG, CHINA
Widely considered to have the greatest three-point shooting ability of all time, Steph Curry is an Under Armour lifetime ambassador. Working with the UA Global Retail Team, the brief was to design a store that celebrated youth, opportunity and sport as a force for positive change.
This store is in Jinjiang, China and opened in 2024. The store features Curry’s signature gold throughout, and takes design cues from the established Under Armour retail portfolio.
SERVICES PROVIDED:
• Design roll-out
• Spatial planning
• Renderings, animations & 360VR

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